Negative Announcement

It’s a tough spot to be in, but I’ve been there before, and I can tell you there are ways to minimize panic and confusion. Recently, I had to craft a memo announcing that executives had not selected our team to appear on the hit TV show Shark Tank.

But instead of just delivering the news, I made sure to be empathetic and understanding while also being honest and transparent. In the memo, I acknowledged the team’s hard work and efforts despite the disappointing outcome and shared the next steps for the company. We can gracefully navigate even the most challenging situations by being open and respectful.